Privacy Policy

Spark'd Marketing ("Spark'd Marketing," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, how we protect it, and the choices you have.

By using our website at [yourdomain.com] (the "Site") or otherwise submitting information to us, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Information you give us directly

• Contact form submissions: name, email address, phone number, company name, and any message you include.
• Newsletter and marketing opt-ins: email address, name, and marketing preferences when you subscribe to updates or campaigns.
• Billing and payment information: billing name, address, and payment details when you purchase services or products. Payment card data is processed by our third-party payment processor (see Section 4) — we do not store full card numbers on our servers.
• Communications: information you provide when you email us, call us, or otherwise correspond with our team.

1.2 Information collected automatically

• Analytics data: pages visited, time on site, referring URLs, device type, browser type, and approximate location, collected via tools such as Google Analytics.
• Cookies and similar technologies: small files stored on your device to remember preferences, keep the site functional, and measure performance (see Section 3).
• CRM tracking: when you interact with our forms, emails, or site, activity may be logged in our CRM (HubSpot) to track engagement, such as email opens, link clicks, and page visits tied to your contact record.

2. How We Use Your Information

We use the information we collect to:

• Respond to inquiries submitted through contact forms
• Provide, manage, and bill for our marketing and branding services
• Send newsletters, promotional emails, and updates to subscribers who opt in
• Personalize and improve our website, content, and marketing communications
• Analyze site traffic and user behavior to improve performance and user experience
• Maintain and update contact records in our CRM (HubSpot)
• Comply with legal obligations, prevent fraud, and enforce our agreements

3. Cookies and Tracking Technologies

We use cookies and similar technologies to operate our Site and understand how visitors use it. These generally fall into categories:

• Essential cookies: required for the Site to function properly.
• Analytics cookies: help us understand traffic patterns and site usage.
• Marketing/tracking cookies: used by our CRM and marketing tools (e.g. HubSpot tracking code) to link your activity to your contact record and measure campaign performance.

You can control cookies through your browser settings. Disabling cookies may limit some features of the Site.

4. How We Share Your Information

We do not sell your personal information. We may share information with:

• Service providers: vendors who help us operate our business, such as our CRM provider (HubSpot), email marketing platform, hosting provider, and payment processor (e.g. Stripe/Square). These providers are authorized to use your information only as needed to provide services to us.
• Analytics providers: such as Google Analytics, to help us understand Site usage.
• Legal and safety reasons: if required by law, subpoena, or other legal process, or to protect the rights, property, or safety of Spark'd Marketing, our clients, or others.
• Business transfers: in connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, unless a longer retention period is required by law.

6. Your Choices and Rights

• Marketing opt-out: You may unsubscribe from newsletters or marketing emails at any time using the unsubscribe link in any email, or by contacting us directly.
• Access and correction: You may request access to, correction of, or deletion of the personal information we hold about you by contacting us at the email below.
• Do Not Track: Our Site does not currently respond to browser "Do Not Track" signals.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information, including secure hosting, encrypted payment processing through our third-party processor, and restricted access to our CRM. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Children's Privacy

Our Site and services are not directed to individuals under 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the Site after changes are posted constitutes acceptance of the updated Policy.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights regarding your personal information, please contact us at:

Spark'd Marketing
amanda@sparkdmarketing.com